Giraffemail refuses to send out Unsolicited Commercial Email
(UCE aka "spam") on behalf of our vendors or clients.
Spam is email that is sent to a recipient that has not requested
(aka opted-in) that the email be sent to him/her or where there
is no existing nexis or business relationship.
Giraffemail works with our Internet Service Providers (ISPs)
and our clients to maintain a global supression list of email
addresses that have opted-out of receiving any emails from Giraffemail
no matter which client is sending the email. Once you have requested
to be placed on the Giraffemail suppression list you will not
receive any email from Giraffemail, even if you have opted-in
for a vendor, if that vendor uses Giraffemail. When the global
suppression lists are used, the likelihood of a negative response
to a campaign is reduced greatly.
Giraffemail carefully monitors the mailing lists we receive from
clients to make ensure the opt-out rate is low and that the amount
of reply emails from concerned or dissatisfied recipients is very
low (< 0.01% of recipients). When we encounter a high opt-out
rate and/or high amount of inbound complaint email, Giraffemail
notifies the client of the possibility that the list being used
is possibly tainted with addresses that are not opt-in. When this
occurs, Giraffemail discontinues the mailing and notifies the
client of the high rate of dissatisfaction. We work with our clients
to determine whether there is a problem with the offer, the list(s)
being used or some other technical problem. If the list is deemed
to not be opt-in, or in some way tainted, the campaign is discontinued
until an opt-in list is used, or the list at-hand is cleaned up
to qualify as opt-in.
We take UCE or "spam" very seriously and investigate
all complaints. If you feel that you have received UCE or "spam",
please send us the complete email you have received along with
the email headers (this is very important) to: email@example.com
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used to spend a fortune on printing and postage – I’m
pleased to say that’s now a thing of the past.”
system is brilliant. We know exactly who’s received the
email, who’s opened it, and who has followed the links.”